Client: Bertolli Olive OIl

Scope of work:

Marketing Lead. Strategising and executing Bertolli’s fully integrated marketing strategy with end to end budget and project ownership across PR, partnerships, paid social, content creation, and retail media. Driving brand awareness and deepening loyalty by reinforcing Bertolli as the world’s #1 olive oil, while celebrating and embedding its Mediterranean lifestyle locally.

Sales Support Representing the brand in retail meetings with Coles and Woolworths, aligning marketing strategy with commercial priorities to drive in store visibility, promotional performance and long term retail growth.